Victoria Soroczynski

Membership Number: SAF02726

Contact Details

Company Name:Avenoir
Province:Western Cape

Profession Details

Media:Advertising, Consumer Magazines, Internet - Website and Blogging, Newspapers, Public Relations, Radio, Social Media
Speciality:Business/Finance, Consumer issues, Profiles, Science & Technology, Travel


I am a Public Relations and Communications professional specialising in digital, technology and consumer PR services. I've worked with a variety of international and local clients in various industries including consumer technology, telecommunications, enterprise, mobile, lifestyle, sport & leisure and more. My expertise include creating and implementing all phases of public relations campaigns, including traditional and new media.

I've spent the bulk of my PR career in Cape Town working with agencies and clients as far a field as San Francisco, Denver, London, Malaysia, Netherlands and of course at home here in South Africa.

Most recently I served as Head of Public Relations for Silverstreet, a diversified telecom group with interests in various tele and .com companies.

Previously I managed the Cape Town office for Sparkpr, a Silicon Valley-based digital PR firm with additional locations in New York, Los Angeles and London.

I'm inspired daily by the network of talented freelancers I collaborate with and enjoy taking on new challenges to enhance my skill set.

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