|Secondary Web Address:||www.writescene.co.za|
|Profession:||Copywriter, Editor, Journalist, Publicist, Writer|
Andrea Malyon is a copywriting, public relations and marketing consultant with 15 years of agency, corporate and start-up experience. Bringing a diverse range of skills to the table, she has gained extensive experience in the security, occupational health and safety, construction, engineering, tourism, financial services, exhibitions and events industries. Andrea has built her reputation on flexibility, excellent service, quick turnaround and personal attention, getting behind every project with enthusiasm, professionalism and integrity.
Fuelled by her passion for excellent writing and strong communications, she has provided clients with complete communications solutions from brief newsletters to complete corporate publications. She has also managed a dynamic network of writers, designers and digital media specialists, to achieve every client’s marketing and communication needs.
With a firm grip on the importance of crafting and implementing strategic marketing campaigns with deadline-driven and proficient communications, Andrea partners directly with marketing departments and other communication agencies to achieve relevant content and fast, effective and measurable results.
Andrea has proven expertise in developing, implementing and executing strategic communication plans for various client companies, helping them to attract new customers, nurture existing stakeholder relationships, and promote their brands. As a public relations consultant she has created and maintained a favourable public image for several high-profile clients.
Education and Experience:
An accomplished writer and established account director, she holds a BA Journalism (Hons) degree from the University of Johannesburg and started her career as a journalist for an entrepreneurial magazine, before moving onto an assistant editor position at Primedia. Since then she has worked in public relations, advertising and marketing. She is also a freelance feature contributor for a broad scope of publications in various genres including: finance, construction, health and wellness, safety and security, and women’s interest.