|Company Name:||Reputation 1st Group|
|Work Phone:||+27 010 444 0065|
|Secondary Web Address:||www.reputation1st.co.za|
|Media:||Advertising, Consumer Magazines, Internet - Website and Blogging, Newspapers, Public Relations, Social Media, Trade Publications|
|Speciality:||Business/Finance, Columnist, Consumer issues, Financial, Health, News, Profiles, Science & Technology, Technical writer, Training|
|Profession:||Copyeditor, Copywriter, Editor, Journalist, Photojournalist, Proofreader, Publicist, Subeditor|
Tshepo Matseba APR
Managing Director, Reputation 1st Group, Former President, Public Relations Institute of Southern Africa (PRISA)
Tshepo Matseba is the Managing Director of Reputation 1st, a boutique strategic communication and reputation management consultancy. Most recently, he held a number of roles including Head of Marketing and Communication at Old Mutual Insure. He is the former Corporate Reputation Strategist at M&C Saatchi Abel, a global communication agency headquartered in the UK.
Matseba is the former President of the Public Relations Institute of Southern Africa (PRISA). He was the Business Editor of The Afropolitan magazine, Editor in Chief of The Official NEPAD Yearbook 2018, and Divisional Director: Marketing and Communication at Liberty Corporate.
Prior to this, he was the Head of Marketing and Communication for Sales and Distribution at Discovery, where he focussed on strategic marketing planning, execution, experiential marketing, leveraging sponsorships, media relations, brand management, and digital communication.
Matseba has over 17 years expertise across marketing communications, he served in a range of industries including higher education, financial services, telecommunications, and information communication technology (ICT) in Africa and the Middle East for a number of brands including Discovery, Huawei, Momentum, MTN and UNISA’s Graduate School of Business Leadership.
He holds the APR (Accredited in Public Relations) status, which is internationally recognised in the United States, Canada, New Zealand and Australia through by the Global Alliance of Public Relations and Communication Management Associations (GA). He is also accredited as MCIPR (Member of the Chartered Institute of Public Relations), UK.
Matseba is the chairman of the judging panel for the South African Brand Summit and Awards, and NonExecutive Director at the Institute of People Management (IPM).