|Secondary Web Address:|
|Media:||Advertising, Internet - Website and Blogging|
|Speciality:||General, Profiles, Science & Technology|
|Profession:||Copyeditor, Copywriter, DTP, Graphic Designer, Photographer, Proofreader, Researcher, Trainer/Lecturer, TV/Video/Film Producer, Video Editor, Web Designer|
Albert writes, edits, conceptualises creative work, does content creation, websites and digital marketing. A four-year sound engineering position with SABC outside broadcasts gave him a production foundation which played a big role in making creative communications pursuits more than a hobby.
On a more personal note, my experience and education includes destination marketing (Durban), FDI marketing, corporate communications, services marketing, sales in an FMCG environment, advertising, public relations, events marketing, the service industry and tourism. I have held senior positions in Momentum Life, Tourism Durban and Ekurhuleni Metropolitan Municipality. I am co-director of Brand Align (Pty) Ltd, my advertising agency - where I am the only staff member, with support from an intern. The bulk of my work is done in a private capacity.
I obtained Chartered Marketer accreditation through the then MFSA in 2006 and have an Honours BA Communications degree, specialising in advertising (Majors: English literature and Communications), through Unisa.